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The Hamburger Hof combines a historic façade with modern architecture. With its sustainable design, flexible cases and urban integration, it is a future-looking space for working, living and lifestyle.

Facts & figures

70

underground parking spaces

Approx. 21,000m2

leasable spacee

End of 2029

scheduled completion

Grand
history

After the Great Fire of 1842 that laid waste to large parts of Hamburg's old town, Sillem’s Bazar, Germany's first big shopping passage, opened on Jungfernstieg in 1843. Luxurious stores and the Hôtel de Russie were the central attractions of the quarter, until the Hotel Hamburger Hof emerged at the end of the 19th century, with its red sandstone bricks sourced from the Main river. After another fire in 1917, it was recommissioned as a trading house, and then in the 1970s as a modern office building with shopping passage. Then, in 2017, a call for architectural pitches marked the beginning of a sustainable new construction concept that retained the landmark-protected building front.

1843

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Es war ein außerordentliches Gebäude, von dem ganz -Europa sprach: Der Sillem’s Bazar mit seinen 34 -Geschäften, die edle -Produkte wie feine -Handschuhe, Pariser Parfüm, -Gold- und Silber- sowie Pelzwaren -anboten.

1881-1883

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Das Hotel Hamburger Hof wurde nach dem Entwurf der Architekten Bernhard Hanssen und Emil Meerwein erbaut und mit Bauplastiken von Engelbert -Peiffer -ausgestattet. Es galt als eines der besten Häuser der Stadt, beherbergte viel royale Prominenz und wurde für diverse Veranstaltungen und Bälle genutzt. 

1976 – 1979

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Der Architekt Hans Joachim Fritz baute den Hamburger Hof zu einem modernen Bürohaus um und integrierte eine Einkaufspassage im Erdgeschoss. Um eine Büronutzung zu ermöglichen, wurde das Dach erneut umgestaltet und mit Kupfer gedeckt. 

1999

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Erwerb des Hamburger Hofs durch die -Münchener Rückversicherungs-Gesellschaft AG. Als Bestandshalter pflegt die MEAG im Rahmen des Lebenszyklusmanagements einen sorgfältigen Umgang mit dem Gebäude.

2017

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Projektentwicklung mit Architektenwettbewerb zur Neupositionierung des Hamburger Hofs.

1843

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It was an exceptional building that all of Europe was talking about: Sillem’s Bazar, with its 34 businesses selling fine products such as high-fashion gloves, Parisian perfumes, gold, silver and fur articles.

1881-1883

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The Hotel Hamburger Hof was built on the basis of the design by the architects Bernhard Hanssen and Emil Meerwein, and fitted with architectural sculptures by Engelbert-Peiffer. It was considered one of the best buildings in the city, was a home away from home for royals, and used for spectacular events and balls.

1976 – 1979

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The architect Hans Joachim Fritz transformed the Hamburger Hof into a modern office building, and integrated a shopping passage on the ground floor. He restructured the roof and cladded it with copper to enable the rooms to be used as offices.

1999

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Munich Re bought the Hamburger Hof. On its behalf, MEAG takes special care of the building within the scope of its lifecycle management.

2017

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Development project with pitch competition for the repositioning of the Hamburger Hof.

Extraordinary
architecture

Gebäudegrafik

The comprehensive reconstruction of the Hamburger Hof impressively brings together past and future. While the unique façade with its characteristic Main-river sandstone is being preserved, paying tribute to the building's special history, the careful architectural restructuring of the property ensures its seamless integration into established structures and urban-planning hierarchies. This makes it possible to create versatile office spaces and implement state-of-the-art office concepts. Together with exclusive apartments, inviting restaurants and stores, the Atrium for exhibitions, the Rooftop Bar for special sundowner experiences and the Orangerie as a creative floor, the Hamburger Hof inspires with the highest lifestyle quality at the cutting edge.

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Diener & Diener Architects

Roger Diener has been at the helm of the architectural firm Diener & Diener since 1980 – initially together with his father Marcus Diener, who founded the company in Basel in 1942. Three partners in the company collaborate with him on the numerous, often large-scale projects, and a branch office has been operating in Berlin since 1998.

With structures that fit consummately into their surroundings, and that are individually sculpted without pretence, Roger Diener first established the firm within the contemporary architectural scene in Switzerland, then internationally. He taught at the EPFL in Lausanne, at Harvard University, at the ETH Zurich and at other European universities, and he is co-founder of the Architecture Museum in Basel.

Among his best-known projects in Germany are the extension to the Swiss Embassy and the reconstruction of the east wing of the Natural History Museum, both in Berlin.

“When a building constructed as part of a connected street front has to be replaced, it is an entirely different matter than for a stand-alone property. You have to fit in and integrate into the existing structures and hierarchies.”

Roger Diener, Prof. em. ETH -Architekt BSA SIA BDA

Ecological sustainability meets historically listed façades

The Hamburger Hof is a construction project with high demands on energy efficiency and ecological sustainability, now being created behind the historic façades of one of the most cosmopolitan districts in the inner city. Urbanity, history and an ambitious mix of uses do not mean a building cannot be energy efficient. By using heat and cooling from the ground (geothermal energy), a significant proportion of the energy used will be based on renewables. Efficient ventilation and air-conditioning concepts create a comfortable indoor climate.

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EU Taxonomy conformity the goal

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DGNB Gold classification strived for

New construction with sustainability concept

temperature

Controlled room-ventilation with heat recovery

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Flexibility: Barrier-free accessibility and flexible, future-proof concepts 

rain

Rainwater cistern for roof irrigation and supporting the sewage system

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Geothermic power: cooling in the summer and warming in the winter

sun

Photovoltaics on the roofs: Generating electricity with renewable energy

connection

Compact city: 24/7 – a wide range of usages – with ideal transport accessibility

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Absorption cooling: Server and computer energy becomes cold

bicycle

Mobility concepts for bikes and e-mobility, including showers and changing rooms